We teamed up with Batiste to create a vibrant social campaign that brings their dry shampoo magic to life. Collaborating closely with the Batiste team, we conceptualized, designed and built a custom set that served as the perfect canvas for four campaign. Each film is tailored to a unique hair type —wavy, straight, and curly —showcasing how Batiste transforms hair from drab to fab in just four easy steps. From playful product tutorials to lively lifestyle shots, we captured the energy and versatility of Batiste’s products in a fresh and engaging way, proving that no matter your hair type, there's a Batiste experience just for you.
integrated campaign
pre/post production
production
photography
video