Building on our decade-long collaboration with NARS, we set out to establish their concealer as the #1 choice in the US by spotlighting its transformative benefits across a diverse range of skin tones. We shot a series of short films that felt truly inclusive, with models seamlessly passing the concealer from one to another, highlighting that there’s a perfect shade for every skin tone. The result is a visually engaging narrative that celebrates diversity and the product’s universal appeal.
Integrated Campaign
Pre/Post Production
Production
Photography
Video